Our Cookie Policy

 

What are cookies?

Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work, or work better, as well as to provide information to the owners of the site and ensure the user received a fluid experience. A cookie often contains a unique number, which can be used to recognise your computer when a user of your computer returns to a website that it visited previously.


How does The Amy May Trust use cookies?

We use cookies to enhance the online experience of our visitors, to better understand how our websites are used and to monitor how our advertisements perform. Cookies may tell us, for example, whether you have visited our site before or whether you are a new visitor. It may also tell us, for example, if you have previously chosen not to see something which does not interest you.


Your rights

Our cookies do not store financial information or information which is capable of directly identifying you (such as your name or address). You have the right to choose whether to accept these cookies. You can exercise this right by amending or setting the controls on your browser to reflect your cookie preferences. However, please note that if you choose to refuse cookies you may not be able to use the full functionality of this website.


Changing your cookie preferences

The "Help" menu in the toolbar of most web browsers will tell you how to change your browser's cookie settings, including how to have the browser notify you when you receive a new cookie, and how to disable cookies altogether.


Third party cookies set by The Amy May Trust

We work with a number of third party suppliers who set cookies on our website to enable them to provide us with services. These cookies are mainly used for reporting and advertising purposes so that we can improve the way we communicate with our supporters and ensure the money we invest in online advertising is well spent.


Google Analytics and Optimize 360

Google Analytics is a web analytics service provided by Google inc. that enables us to measure how people use our website using cookies. We use this information to improve our website experience for website visitors and to measure the effectiveness of our online advertising. We can also use these cookies to serve relevant advertisements to people who have interacted with specific sections of the site, or to exclude those audiences from advertising. 

For those site visitors who have explicitly opted in to Google’s data privacy policy, Google will associate your IP address with other data held by Google in order to identify you across multiple devices. You may refuse the use of cookies by selecting the appropriate settings on your browser. You may also stop the transmission of information generated by the cookies about your use of the website and of your IP address to Google, by downloading and installing the Google Analytics Opt-out Browser Add-on available here.

 

Facebook

Facebook is a social media platform we use to communicate with our supporters through both unpaid posts and paid advertising. We use cookies to measure the effectiveness of paid advertising on Facebook to ensure the money we spend is used effectively. They also enable us to either service advertisements to or exclude people who have visited our website.